Shaped Pouches
Stand Out with Custom Shaped Pouches – Eye-Catching Designs, Superior Protection, and Eco-Friendly Options for Your Brand’s Unique Packaging Needs.

Leading Manufacturer of Custom Shaped Pouches | Guoshengli Packaging
Since 1999, Guoshengli Packaging has delivered innovative flexible packaging solutions, backed by 25 years of expertise in custom rollstock films and pre-made pouches. Our shaped pouches are crafted to enhance shelf presence, provide superior product protection, and offer consumer-friendly designs, making them a standout choice in today’s competitive packaging market.
Safe, durable, and BPA-free.
Including zipper closures, spouts, degassing valves, clear windows, handles, and matte or glossy finishes.
Moisture-resistant, puncture-proof, heat-sealable, and leak-proof, keeping products fresh for longer.
Offering 100% recyclable and eco-friendly packaging solutions.





Stand-Up Shaped Pouch
Description:
A uniquely shaped pouch with a bottom gusset, allowing it to stand upright for enhanced shelf display. Ideal for brands looking to create a distinctive visual impact while maintaining product stability and freshness.
Functional Features:
✔️ Self-standing design for better retail visibility
✔️ Custom shapes to match brand identity
✔️ High-barrier materials for moisture and oxygen protection
✔️ Available with resealable zippers, spouts, and windows
Common Uses:
Beverages, snacks, baby food, pet treats, novelty packaging

Flat Shaped Pouch
Description:
A sleek, space-saving pouch with a custom-shaped design, sealed on all sides except for the filling edge. This pouch is perfect for single-use or portioned products, offering excellent portability and convenience.
Functional Features:
✔️ Slim and lightweight for minimal storage space
✔️ Ideal for sample packs and single-serve products
✔️ Heat-sealable for secure packaging
✔️ Available with tear notches, hang holes, and premium finishes
Common Uses:
Energy gels, seasoning packets, beauty masks, on-the-go snacks

Spouted Shaped Pouch
Description:
A shaped pouch featuring an integrated spout for controlled pouring and easy consumption. Designed for liquid or semi-liquid products, it offers convenience, leak protection, and a standout appearance on shelves.
Functional Features:
✔️ Spout for mess-free dispensing
✔️ Leak-proof and resealable design
✔️ Custom shapes to enhance branding
✔️ High-barrier films for extended product freshness
Common Uses:
Juices, sauces, baby food, yogurt, energy drinks
What is a Shaped Pouch?
A Shaped Pouch is a flexible packaging solution that takes on a custom shape instead of the traditional rectangular or gusseted form. Made using advanced die-cut technology, these pouches are perfect for brands looking to create a distinctive visual appeal while maintaining functionality. Whether it’s a bottle-like pouch for beverages, a character-shaped pouch for kids’ snacks, or a unique silhouette to match your product, shaped pouches offer endless customization opportunities.
Conforms to contents, reducing transport and storage costs efficiently.
Fully tailored in shape, size, printing, and functionality to meet your needs.
Made with less material than rigid packaging, our pouches are eco-friendly, offering recyclable and biodegradable options.

Smart Packaging for a Smarter Future
Why Choose Shaped Pouches?
Custom die-cut shapes—like fruit for juice or bones for pet treats—make your product pop, boosting shelf appeal effortlessly.
Lighter than rigid packaging, shaped pouches cut shipping and storage costs, streamlining your supply chain for more profit.
From vibrant printing to unique contours, Guoshengli crafts bespoke pouches that tell your brand’s story with flair.
Available in stand-up, flat, or spouted styles with add-ons like zippers, they suit diverse products and delight users.
Made with fewer materials, our recyclable or compostable options align with sustainability goals, appealing to eco-minded consumers.
With 25 years of expertise, Guoshengli Packaging delivers shaped pouches that blend innovation, durability, and style.
Ready to elevate your packaging? Let’s make it happen!
Material & Structure Options for Shaped Pouches
Choosing the right material ensures freshness, durability, and brand impact. Our shaped pouches are crafted from multi-layer laminated films, customized for your product—whether snacks, cosmetics, or liquids.
Explore a variety of high-performance materials and structural combinations tailored to meet your product's protection, presentation, and sustainability needs.
At Guoshengli Packaging, we understand that every product requires a unique packaging solution. That’s why we offer a wide range of material and structure options for stand up pouches, combining functionality, protection, and visual appeal.
PET + PE
This is the most common structure for general food packaging. PET provides excellent printability and durability, while PE ensures reliable sealing and moisture resistance — ideal for snacks, dry goods, and powders.
PET + VMPET/AL + PE
For products that need higher barrier protection, such as coffee, pet food, or premium snacks, we offer laminated structures with VMPET (vacuum metallized PET) or aluminum foil (AL). These materials block out light, oxygen, and moisture, preserving flavor and extending shelf life.
PET / AL / RCPP
This high-performance structure is specifically designed for retort pouches, capable of withstanding high-temperature sterilization (up to 121°C). PET offers mechanical strength and printability, aluminum foil provides a full barrier, and RCPP (Retort-grade Cast PP) ensures strong heat sealing under pressure.

OPP / CPP
OPP (Oriented Polypropylene) combined with CPP (Cast Polypropylene) is a widely used structure for packaging dry foods like chips, cookies, and bakery products. OPP provides excellent gloss and printability, while CPP adds heat sealability and durability.
NY + PE
When strength and puncture resistance are essential, such as in liquid packaging (soups, sauces, detergents), nylon (NY) layers offer enhanced durability and flexibility, preventing leaks and damage during transportation.
Eco-friendly Materials (100% Recyclable PE / PLA)
For brands focused on sustainability, we provide recyclable mono-material structures and biodegradable PLA (Polylactic Acid) options. These solutions help reduce environmental impact without compromising on quality or performance.
Thickness Range
We offer flexible film structures with thicknesses ranging from 30microns to 200 microns, depending on your product’s weight, filling method, and shelf life requirements. Thicker materials enhance strength and protection, while thinner films reduce cost and environmental load.
Functional Features
Optional Features - Customize Your Shaped Pouch
Enhance your packaging with premium customization options that improve both functionality and visual appeal. Whether you want to boost convenience, extend product shelf life, or create a more engaging customer experience, we offer a range of features to tailor your shaped pouch to your exact needs. Choose from resealable zippers for freshness, tear notches for easy opening, hang holes for retail display, or spouts for controlled dispensing. Add high-barrier films for superior protection, matte or gloss finishes for a premium look, and transparent windows to showcase your product. With endless possibilities, your packaging will stand out and perform at its best!

Zipper (Press-to-Close)
Secure zipper seals with press-to-close, keeping contents fresh and reusable effortlessly.

Rounded Corners
Smooth, curved edges enhance safety, prevent sharp cuts, and give a sleek, polished appearance.

Euro Hole / Hang Hole
Add a hang hole for display or storage, optimizing space and visibility.

Spout
Perfect for liquids or semi-liquids, spouts ensure clean pouring and easy use.

Degassing Valve
Degassing valve releases gas, maintains pressure, and extends product shelf life.

Tear Notch
Easy-to-tear notch for quick access, no tools needed, improving user convenience.

Spot UV or Metallic Foil
Add a premium touch with spot UV gloss or metallic foil accents for standout branding.

Clear Window
Showcase your product through a transparent window, building trust and enticing customers.

Matte / Gloss / Soft Touch Finish
Choose matte, gloss, or soft touch finishes for a premium look and feel.

Laser Scoring for Easy Open
Precision laser scoring ensures smooth, easy tearing, enhancing user experience.
With fully customizable options, we help you create a uniquely shaped pouch that is functional, visually striking, and consumer-friendly.
Ready to enhance your brand with distinctive packaging?
Industry Applications
Shaped pouches are revolutionizing packaging across multiple industries, combining aesthetics with functionality. Their custom contours and flexible materials make them a preferred choice for brands looking to enhance shelf presence and user convenience. Whether for food, beverages, pet products, personal care, or household goods, shaped pouches offer superior protection, easy handling, and sustainable options. With advanced printing and finishing techniques, these pouches help businesses strengthen brand identity and captivate consumers at first glance. Discover how shaped pouches can elevate your product’s appeal while delivering exceptional performance in various applications.

Food & Snacks
Shaped pouches are an excellent choice for food and snack packaging, offering a visually appealing and practical solution for brands. They are widely used for products like candies, nuts, dried fruits, coffee, and protein powders, ensuring freshness with high-barrier materials. The unique shapes make products stand out on retail shelves, attracting customers with engaging designs. Resealable zippers, tear notches, and spouts further enhance convenience, allowing for portion control and easy access. Whether you need single-serve or multi-use options, shaped pouches provide a perfect blend of branding potential and functionality.
Beverages
Beverage packaging demands durability, convenience, and eye-catching design—all of which shaped pouches deliver. These pouches are commonly used for juices, smoothies, flavored waters, and kids’ drinks, offering a lightweight and spill-proof alternative to traditional bottles or cans. Many shaped beverage pouches feature spouts or straws for easy, mess-free pouring and drinking. Their flexible yet sturdy structure ensures a strong seal, preventing leaks while maintaining product integrity. Brands can take advantage of custom shapes, vibrant printing, and eco-friendly material choices to create packaging that attracts attention and enhances user experience.


Pet Food & Treats
Pet food packaging requires both functionality and visual impact, making shaped pouches an ideal choice. Their unique contours allow pet brands to differentiate themselves in a competitive market, drawing pet owners’ attention to premium products. Shaped pouches provide excellent barrier protection against moisture and oxygen, keeping pet food and treats fresh. Resealable zippers or sliders ensure easy opening and closing, preserving product quality. With convenient handling features such as ergonomic grips or stand-up bases, these pouches make feeding time effortless for pet owners while reinforcing brand identity through custom design elements.
Personal Care & Cosmetics
Shaped pouches offer a sleek, modern packaging solution for personal care and cosmetic products, blending elegance with practicality. Ideal for lotions, serums, facial masks, and beauty treatments, these pouches can be customized into unique, brand-defining shapes. Their flexible design reduces packaging waste while maintaining a premium appearance. Single-use sachets and travel-friendly options are especially popular, ensuring precise dispensing and product protection. Custom printing, matte or glossy finishes, and metallic accents further enhance brand presence, making shaped pouches a stylish and functional choice for the beauty industry.


Household & Cleaning Products
For liquid detergents, cleaning solutions, and household chemicals, shaped spouted pouches provide a superior alternative to rigid bottles. Their flexible structure allows for efficient storage, reducing waste and optimizing shelf space. Spouts enable controlled pouring, minimizing spills and ensuring user convenience. High-barrier materials protect contents from external elements while extending shelf life. With customizable designs and eco-friendly material options, shaped pouches cater to sustainability-conscious consumers. Whether for single-use refills or bulk packaging, these pouches combine durability, functionality, and aesthetic appeal to enhance household product packaging.
Retail & Promotional
Shaped pouches are a powerful marketing tool for retail and promotional products, offering unique designs that instantly grab consumer attention. Custom novelty shapes make limited-edition items, seasonal promotions, and special collaborations more memorable, enhancing brand visibility. Whether for holiday-themed snacks, exclusive cosmetic launches, or promotional giveaways, these pouches create a strong shelf presence and encourage impulse purchases. High-quality printing, metallic accents, and specialty finishes further elevate the packaging, making it a collectible item. With eye-catching appeal and functional convenience, shaped pouches turn ordinary products into standout marketing assets.

Ready to find the perfect packaging solution for your industry?
Customization & Printing
Elevate your product packaging with fully customizable Shaped Pouches, designed for both functionality and standout branding. These uniquely contoured pouches not only enhance shelf appeal but also provide superior protection and convenience. With advanced customization and high-quality printing, your packaging will captivate consumers while maintaining product freshness and durability.
Customizable Features
Tailor your Shaped Pouches with our extensive customization and printing options:
✅ Size & Shape: Create distinctive pouch shapes that align with your brand identity and maximize visual impact.
✅ Material: Choose from high-barrier laminates, eco-friendly films, kraft paper, or clear windows to balance aesthetics and performance.
✅ Color & Design: Select bold, vibrant hues or elegant minimalist styles to reinforce brand recognition.
✅ Functional Add-ons: Enhance usability with spouts, zippers, handles, tear notches, and resealable closures for improved consumer experience.
Printing Excellence
Make your packaging unforgettable with cutting-edge printing technologies that bring your designs to life:
🎯 11-Color High-Speed Gravure Printing – Achieve rich, high-definition graphics with precise color accuracy for premium packaging.
🎯 Digital Printing – Ideal for short runs, rapid prototyping, or seasonal designs, ensuring flexibility and cost-efficiency.
🎯 Eco-Friendly Inks – Non-toxic, solvent-free, and safe for food products, supporting sustainability without compromising quality.
Small MOQ Options
From small-batch production to large-scale manufacturing, we offer flexible MOQ options to suit your needs:
🚀 Digital Printing: Start with just 500 pieces, perfect for new launches or limited editions.
🚀 Gravure Printing: Minimum 20,000-30,000 pieces, delivering high-quality, cost-effective solutions for mass production.
Create a Shaped Pouch that not only protects but also elevates your brand—customized for maximum impact!








Partner with a trusted leader in stand-up pouch packaging for quality, reliability, and innovation.
Why Choose Guoshengli Packaging?
With decades of expertise and a commitment to excellence, Guoshengli Packaging delivers tailored solutions to meet your needs. Here’s why businesses worldwide choose us:
Over two decades of refining our craft, ensuring top-tier packaging solutions.
Proudly holding ISO 9001, BRC, FDA, and SGS certifications for guaranteed standards.
A 20,000㎡ production space equipped with 49 advanced machines for precision and efficiency.
Lead time 7-10 days for digital printing and 15-20 days for gravure printing, swift production and delivery to keep your projects on track.
Trusted by clients worldwide, backed by glowing reviews and successful case studies.
Testimonials
What Our Clients Say
Hear from businesses around the world who trust Guoshengli Packaging for their stand-up pouch needs.
“Guoshengli’s fast turnaround and high-quality pouches helped us launch our product ahead of schedule. Exceptional service!”

– Sarah M., Food Brand Manager, USA
“The stunning printing quality and competitive pricing make Guoshengli our go-to for dog food packaging!”

– Klara Schmidt, Dog Food Producer, Germany
“The certifications gave us confidence, and the results exceeded expectations. A reliable partner for our global business.”

– James L., Retail Supplier, UK
Shaped Pouch FAQs
- What makes a shaped pouch different from standard pouches?
Shaped pouches feature custom, die-cut designs rather than basic rectangular forms, offering unique branding and visual appeal. - Are shaped pouches more expensive to produce?
They may cost more due to custom molds, but digital printing and small MOQs can offset expenses for smaller runs. - Can shaped pouches be eco-friendly?
Yes, they can be made with recyclable or biodegradable materials, using less resources than rigid packaging. - What products suit shaped pouches best?
They’re ideal for lightweight solids, liquids, or powders needing standout packaging, like snacks, cosmetics, or beverages. - How durable are shaped pouches?
Multi-layer laminates ensure durability, protecting against punctures, moisture, and light, though shape complexity may affect strength. - What’s the minimum order quantity for shaped pouches?
Typically starts at 500 units with digital printing, or 20,000+ for gravure, depending on different pouch sizes. - Can shaped pouches include functional add-ons?
Yes, options like spouts, zippers, or windows enhance usability while maintaining the custom shape’s integrity.